What’s New(ish) With LinkedIn

Last week, I was fortunate to be invited to speak at a Cincinnati Social Media Group event on the campus of Northern Kentucky University at their gorgeous new College of Informatics facility – Griffin Hall.

I was pretty stoked to be presenting in such a visually stunning and engaging environment – and in front of a 15 feet by 25 feet presentation screen made up of  digital micro tiles! It was also great to see so many in the Cincinnati Social Media community that I follow and learn from each day. Thanks to several of the participants for taking some cool photos. These will definitely go in the scrapbook!

photo by Kevin Dugan

Photo By Mike Boehmer

For my presentation, Cincinnati Social Media Founder, Kevin Dugan (someone I learn a great deal from in regards to social media and marketing communications – and also quite the Instagram pro) asked me to share what’s “new” on LinkedIn and some new ways of utilizing basic aspects of the site with a generally social media savvy audience – as well as NKU students who were invited to the event.

It was fun to try to create a presentation for a mixed audience – many of whom are LinkedIn experts in their own right – and I’ve embedded a copy of my attempt below. Email subscribers can click this link to view on SlideShare.

A couple of things that get lost in translation when uploading PDF files to Slideshare – any animation used or videos embedded don’t show up. So here’s a link to the video on Slide 35 about LinkedIn’s mobile application – CardMunch – which CEO Jeff Weiner says will help LinkedIn to “replace the traditional  Rolodex” in the future: Digitize Business With LinkedIn’s CardMunch App

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Anything new in the presentation that you plan to look in to or implement – or anything you’d new(ish) you’d like to add in the Comments? I’d love to learn from you!

Using Social Media to Screen Job Applicants – Yes or No?

Whether or not it’s ok to utilize social media profiles and/or a person’s social media activity during the applicant screening process is a question that often comes up when talking with HR pros or recruiters about using social media at work.

As usual, I’ve got some opinions about that question, and I recently was asked to share them on the Intuit Small Business blog by writer Kevin Casey. The short scoop is, I’m not a Fan of it.

Find out why by checking out the full interview on the Intuit blog – “Why It’s a Bad Idea to Check a Job Applicant’s Facebook Profile”.

So what do you think?

To Google or not to Google? That is the question. Leave a comment and let me know your thoughts. I’d love to hear your opinion as well!

For more great reading on this subject, check out one of the most popular posts on TLNT.com by my friend Laurie Ruettimann“Don’t Facebook Me: Why You Shouldn’t Google During the Recruiting Process”.